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Articles


Article – “An Assessment of the Use of Technology in the Direct Selling Industry” by Linda Ferrell, Tracy L. Gonzalez-Padron, and O.C. Ferrell


Article – “Cognitive Consistency of Marketing Managers in Ethical Situations” by John Fraedrich and O.C. Ferrell


Article – “A Contingency Framework for Understanding Ethical  Decision Making in Marketing” by O.C. Ferrell and Larry G. Grisham


Article – “Corporate Citizenship: Cultural Antecedents and Business Benefits” by Isabelle Maignan and O.C. Ferrell


Article – “Corporate Social Responsibility and Marketing: An Integrative Framework” by Isabelle Maignan and O.C. Ferrell


Article – “An Enterprise-Wide Strategic Stakeholder Approach to Sales Ethics” by Linda Ferrell and O.C. Ferrell


Article – “The Federal Sentencing Guidelines for Organizations: A Framework for Ethical Compliance” by O.C. Ferrell, Debbie Thome LeClair, and Linda Ferrell


Article – “A Framework for Personal Selling and Sales Management Ethical Decision Making” by O.C. Ferrell, Mark W. Johnston, and Linda Ferrell


Article – “Integrating Business Ethics in Business Courses” by O.C. Ferrell and Linda Ferrell


Article – “A Macromarketing Ethics Framework: Stakeholder Orientation and Distributive Justice” by O.C. Ferrell and Linda Ferrell


Article – “Market-Oriented Sustainability: A Conceptual Framework and Propositions” by Victoria L. Crittenden, William F. Crittenden, Linda K. Ferrell, O.C. Ferrell, Christopher C. Pinney


Article – “Redirecting direct selling: High-touch embraces high-tech” by Linda Ferrell and O.C. Ferrell


Article – “The Responsibility and Accountability of CEOs: The Last Interview with Ken Lay” by O.C. Ferrell and Linda Ferrell


Article – “Stakeholder Marketing: A Definition and Conceptual Framework” by G. Tomas M. Hult, Jeannette A. Mena, O.C. Ferrell, and Linda Ferrell


Article – “Stakeholder Orientation: Development and Testing of a Framework for Socially Responsible Marketing” by Isabelle Maignan, Tracy L. Gonzalez-Padron, G. Tomas M. Hult, and O.C. Ferrell


 

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